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101 Book Marketing Ideas That Will Change Your Life
We’ve compiled a list of book marketing ideas that will connect you to readers, build your brand, and sell your book. If you feel stuck with your book, this guide has the idea that will get you unstuck. The goal of this guide is to help get your creative juices...
The Strategy Behind Reader Super Magnets
Find out how to make your reader magnet super magnetic to attract your perfect target reader.
How to Use Research to Market Your Novel
Wondering what to include in your newsletter, blog, or podcast? Find out how to repurpose your research and thrill your readers.
How to Create an Online Course
Learn how to transform your book into an engaging online course. Discover what types of content work best and how to maximize your course’s success.
How to Write Emails That Readers Want to Read
Discover the three elements that make readers open your emails, which element is least important, and how to write good emails readers want.
How to Build a Tribe Online And Form a Community of Readers
Find out how authors can build a community or readers, how that tribe differs from a platform, and how to keep them engaged without giving up all your free time.
Why Most Authors Don’t Need Social Media in 2025
Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.
How to Write for American Readers – An Author’s Guide to America’s Regional Cultures
To write for American readers, you must understand which American readers you’re targeting. Learn how American culture differs by region so you can write what resonates.
Author Websites
Author Websites
How to Speed Up Your Author Website
If your author website doesn’t show in Google’s search results, make sure you’ve removed these website speed bumps.
What Every Author Needs to Know About Cyber Security
Every author needs cyber security. Discover which of your vectors are most vulnerable to attack and how you can protect them.
How to Create an Author Press Kit with Susan Neal
If you want to secure media interviews about your book, learn why you need an author press kit, what you should include, and where to place it on your website.
Is Your Author “About Me” Page Boring Your Readers To Death?
Most author About Me pages are as fascinating as Mr. Rogers’ sweater choices. Here’s how to craft a killer About page.
How to Create a Landing Page
Eight tips and tools for creating effective landing pages that will build your email list and your connection to your readers.
How to Add a Hyperlink in WordPress
There are two ways to add a hyperlink to a Wordpress post. I’ll teach you both.
The 5 Best Free WordPress Plugins for Authors
Make your author website easier for readers to find and more fun to visit by using the 5 best free plugins for WordPress websites.
Six Things Readers are Looking for on Your Website
Seven Things Readers are Looking for on Your Website
Blogging
Blogging
How To Set Realistic Writing Goals For 2016
Want to write a book in 2016? Great! But it will never happen unless you are realistic. Here’s how to set realistic writing goals for 2016.
A Viral Recipe for Your Blog
“You don’t need to write a book to change the world with your ideas. A good blog post can reach more people in one month than the typical book reaches in a lifetime.” This my common refrain when I speak at writers conferences.
I had the chance to prove my theory this month. A post on my personal blog about courtship went viral to and sparked a nationwide discussion.
5 New Year’s Resolutions Authors Should Make in 2014
It's January again, which means time for New Year's resolutions. It's easy for resolutions to become bigger-than-life, difficult to keep, and discouraging. While the big dreams are necessary, it's often the little steps that get us there...or keep us away. So for our...
10 Holiday Season Blog Prompts
'Tis the season to be busy. There are parties to attend, presents to buy and/or make, meals to cook, traditions to celebrate, family to visit, and a million and one other things to do that come with the holiday season. But despite being busy, you don't want to let...
If You Write Two Different Kinds of Books, Do You Need Two Different Websites?
Liz Curtis Higgs answers the question – “If you write two different kinds of books…do you need two different websites?” The answer may surprise you.
How to Keep Your WordPress Site Secure From Hackers
Every day, an army of evil computers are trying to hack into WordPress sites. Have you fallen victim? Here’s how to protect yourself.
50+ Things To Blog About When You Have Writer’s Block
Writer’s block hits at the worst time. Here are some things to blog about to get your creative juices flowing again.
How Authors Can Survive The Death of Google Reader
Caught off guard by Google Reader’s death sentence? Here are ways you can survive as an author.
Branding
Branding
How to Develop an Author Tagline
You can develop a focused author tagline and build your brand by answering these questions about yourself and your message.
How to Launch a Book in 2020
Launch your book with the help of professional coaching and a customized plan.
Author Taglines With Brandilyn Collins
Author Taglines With Brandilyn Collins
How to Create an Online Author Press Kit
Find out why authors need a press kit and what to include in yours.
069 – How to Stand Out When Your Name Fits In
Tips for choosing an author name that stands out and finding a matching domain name.
058 – Powerful Marketing Lessons from Taylor Swift
Show Notes: She is involved in her own marketing. She’s transparent, which...
047 – How to Pick the Perfect Genre to Write In
Many writers love to write in multiple genres, is that a good idea? Should...
043 – How to Create A Breakthrough Author Brand Step 3 – Look Through Your Readers
Learn how to listen in when your readers talk about you, and find out how their words can help refine your author brand.
Podcasting
Podcasting
How to Run a Podcast Tour (With Guest Mary DeMuth)
Uncover the power of a podcast tour in reaching new audiences. Learn from veteran author Mary DeMuth about effective podcast strategies.
90% of Top USA Today Bestselling Authors Have a Podcast Presence
Literary Agent Steve Laube recently released a blog post showing that 100% of ECPA Bestselling authors had a podcast presence as either hosts or guests. 60% were both hosts and guests! We were curious to see how many authors on the USA Today Bestseller List had a...
How to Sound Great As a Podcast Guest
Are you scheduled to come on a podcast as a guest? If you want to be invited back, or appear on any other podcast interviews for that matter, you need to have good audio. Many authors make the mistake of using their laptop's microphone and speakers. This will...
New Podcast: Creative Funding Show
We are launching a new podcast! The Creative Funding Show is a podcast where Author Media CEO, Thomas Umstattd interview Authors, YouTubers, and Podcasters who are funding their creativity using platforms like Patreon and Kickstarter. You will also...
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Public Speaking
Public Speaking
How To Sell A Ton More Books With Public Speaking
Public speaking is a skill authors can learn and improve. Here are six tips for connecting with your readers by becoming a better speaker.
How to Get Your First Speaking Gigs
One of the best ways to sell books is to speak in person at live events. Here are three steps to booking your first speaking gigs.
MySpeakingEvents Now on Kickstarter
At Author Media we work with a lot of professional speakers. Their websites all need an event calendar to help build enthusiasm for upcoming events. The problem is, all the WordPress event calendars either were either way too complicated or did not work.... or both....
Why Authors Need To Think Local Like George Bailey
In the age of the internet, it’s easy to want to compete globally. Just don’t forget the power of local.
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A Short History of Facebook Marketing for Authors
Facebook is about to change. Authors need to know what’s coming and how to survive the digital upheaval.
Parler, MeWe, and How to Navigate Social Media Splintering as an Author
Should authors establish a presence on Parler and MeWe? Learn about the new social media platforms, and find out if you can connect with your readers there.
Bookstagramming on Instagram With Nadine Brandes
Bookstagraming on Instagram With Nadine Brandes
How to Pick a Social Network as an Author (Infographic)
How to Pick Which Social Network Is Best For You
116 Important Changes GoodReads Giveaways
GoodReads giveaways, one of the most cost-effective book promotion tactics, are changing. Here’s everything you need to know about giving away books on GoodReads.
Where to Build Your Platform As an Unpublished Novelist
Now is the best time to start building your platform. Learn what to work on and what not to waste your time on.
089 – How To Use the Power of Video to Engage More Readers
Intro Paragraph: In case you haven’t noticed, using videos as part of...
How to Grow Your Email List from 0 to 10,000
If you offer readers something they want for free, they’ll be happy to sign up for your email list. Learn 9 ways to invite them to sign up.
Social Media
Social Media