Promote Your Book
Sub Categories:
Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
Why Most Authors Don’t Need Social Media in 2024
Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.
Black Friday Book Promotion Tips for Authors
Eight tips and three warnings to help you make the most of your Black Friday book promotion and marketing plan.
Book Marketing 101: Price
Learn how book pricing impacts sales and discover 14 strategies for finding the optimum price for your new or backlist books.
How to Sell Books Directly to Readers with Joanna Penn
With the explosion of AI and a slew of paperbacks and ebooks for sale online, how can you make your book stand out and earn more per sale? Joanna Penn tells us how.
Trim to Win: Why Saying ‘No’ is Crucial for Publishing Success: A Pruning Story
I have crepe myrtle trees in my front yard that have grown out of control. A...
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
The Amazing Power of Reader Surveys
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
How to Get Good Website Stats
Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.
Marketing 101
Marketing 101
Marketing 101: Twelve Marketing Terms Every Author Must Understand
Marketing 101: Twelve Marketing Terms Every Author Must Understand
Marketing 101: How to Create a Value Proposition for Your Book
How to Create a Value Proposition for Your Book (Marketing 101)
Book Marketing 101: Author Advertising
Learn four advertising fundamentals that apply when buying ads on Facebook, Amazon, Goodreads, and anywhere you buy advertising.
Marketing 101: How to Develop Book Marketing Assets
Learn how to reduce book marketing liabilities and develop assets. The more assets you have, the easier it is to sell books.
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Strategy
Strategy
How to Promote Your Book Using AuthorsXP.com with Amy Vansant
I love introducing authors to tools that can make their writing lives easier. Some tools help you write better, publish more easily, grow your email list, and increase your readership. Different tools work for different authors, so I'm not dogmatic about which tools...
Why do good books fail to sell while poorly written books fly off the shelves?
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
Innovative Indie Marketing with S.D. Smith
Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.
10 Reasons to Delay Your Book Launch
Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book’s chances of success.
Everything Authors Need to Know About K-Lytics
Find out how k-lytics can help you discover what readers are currently buying so you can increase your chances of success.
How to Write Book Reviews Readers Will Want to Read
Five tips to help you write useful book reviews that will build credibility and connection with your readers.
How to Spend LESS Time Marketing Your Book
Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
Advertising
Advertising
How to Promote Literary Fiction With Jane Friedman
Marketing literary fiction is different than marketing genre fiction. Standard marketing practices don’t always work. In this article you’ll learn what does.
Amazon Advertising
Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.
How to Advertise Your Book on Podcasts
Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.
How to Rank in Amazon Search Results with Dave Chesson
Learn Amazon SEO tips and tricks with guest Dave Chesson.
How to Use Bookbub to Sell More Books with David Gaughran
Learn how BookBub can help you as a reader and how BookBub ads can help any author sell more books.
How To Split Test Your Book Title Ideas With Facebook Ads
Learn how to use reliable scientific data to help you choose the best title, cover, or blurb for your book.
How to Use Facebook To Promote Your Book
In this episode we are going to talk about the right way to use Facebook to...
Why Facebook is Overrated for Book Marketing
Why Facebook is Overrated for Book Marketing
Email Marketing
Email Marketing
How to Supercharge Ebook Sales
If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.
Affiliate Marketing for Authors
Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.
How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque
Learn how to create a reader magnet (or lead magnet), what to do with it, and how to deliver it to grow your email list.
An Author’s Guide to StoryOrigin
Learn how you can grow your author email list with the help of StoryOrigin’s author community and list-building tools.
How to Navigate the Mailchimp Explosion!
How to Navigate the Mailchimp Explosion!
How to Grow Your Email List With Book Sweeps
Authors learn how to build an email list without breaking the bank, and how to build a relationship with their new subscribers.
How to Maintain Your Platform In-Between Books
How to Maintain Your Platform In-Between Books
How to Get 10,000 Readers and then Keep Them Happy
Learn the keys to keeping your email subscribers happy and entertained in this interview with bestselling author Susan May Warren.
Marketing Psychology
Psychology
How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)
Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.
How to Price Your Book Using Marketing Psychology
How you price your book will impact your sales. Every price-point has a profitable strategy. Find out which one is right for your book.
Readers Are Changing What They Read (and what to do about it)
What will the future hold for authors and readers? If you pay attention, you can predict what readers will be looking for in the future.
How to Make Your Book More Popular (Marketing Psychology: Social Proof)
The better you know what motivates readers, the better you can motivate them to read your book. This is the heart of marketing. Please use it for good.
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Public Relations
Public Relations
Public Speaking for the Introverted Writer with Joanna Penn
Joanna Penn gives introverted writers tips and courage for overcoming fear of public speaking.
How to Get Booked for Guest Podcast Interviews Overview
Sell more books with these tips to becoming a sought-after podcast guest.
208 How to Run a Podcast Tour (With Guest Mary DeMuth)
How to Run a Podcast Tour
How You Can Create Massive PR for Yourself, Even If You’re A Complete Novice
How You Can Create Massive PR for Yourself, Even If You’re A Complete Novice
Does Your Website Pass the Radio Test?
When you say your website on the radio can listeners find it? Can they spell it? The radio test is not just important for the radio. Anytime someone talks about your website you want to make sure the listener goes to the right site. Here are 7 tests to see if your website passes the radio test.
7 Ways to Send More Traffic to Your Website During a Radio Interview
Imagine you are doing a radio interview and you hear the closing music start to play. The host asks you to give your website one more time. What do you say?