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Novel Marketing is a podcast that helps writers build a platform, sell more books, and change the world with writing worth talking about.
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Recent Episodes & Posts:
How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
TikTok, Iran, and AI: What Authors Need to Know Now
Welcome to the Summer Solstice edition of Author Update, where co-hosts Thomas Umstattd, Jr. and Jonathan Shuerger unpack the headlines that matter to authors—from global conflicts to algorithm updates. In this jam-packed episode, they dig into the TikTok ban, the war...
Amazon, AI, and Author Strategy Shifts: What You Need to Know Now
Welcome to this week’s Author Update, where we break down what’s happening in the world of publishing, AI, and tech—so you can write better, market smarter, and keep ahead of the curve. In this episode, we covered sweeping changes at Amazon, unexpected shifts in how...
Are We in an AI Bubble? Plus Audiobook Strategy, Vellum Upgrades & Loving Your Readers
The tech world was shaken recently when British AI firm Builder.ai filed for bankruptcy—after it was revealed their “AI” was really 700 Indian engineers behind the curtain. It’s the Mechanical Turk all over again. In 1770, a man named Wolfgang von Kempelen built what...
Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For
Understand the signs and implications of a publisher going bankrupt and what authors can do if their traditional publisher closes.
Adapting a Podcast to YouTube
Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.
How to Publish a Novel in 2025
Learn how to successfully publish a novel with my six-step roadmap. Avoid common mistakes and start at the right place for strong sales.
Author Update: Is This the END of Google (for Authors)???
Major Shifts in Search and SEO for Authors Google's Market Share Slips Below 90% For the first time since 2015, Google's search market share has fallen below 90%, marking a potentially historic shift in how people find information online. This decline signals what...