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Writing Craft
Productivity
Conference Tips
Book Design
Independent Publishing
Crowdfunding
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Traditional Publishing
Audiobook Publishing
The Tortoise Release Method: Why Slow and Steady Beats Rapid Release
Avoid author burn out by establishing a sustainable publishing pace for the next 20 years. Learn how and when to plan your publishing tasks.
How to Hook Readers in the First 50 Pages
Learn how to optimize that tiny window to grab your reader within the first 50 pages and convince them to finish your book.
How to Thrive as an Author in Your Twilight Years
Learn how to clarify your writing goals, avoid damaging shortcuts, and write a book in retirement. You’re never too old to start writing.
How to Find Your Timothy
One person’s opinion about your book is more important than anyone else’s. Discover who it is and how to find them before you publish.
How to Get a Professional Email Address
Your email address might be the first thing an agent or editor sees. Learn how to make a good first impression with your email address.
How to Build an Author Brand with David Loy
Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.
How to Speed Up Your Author Website
If your author website doesn’t show in Google’s search results, make sure you’ve removed these website speed bumps.
Why Most Authors Don’t Need Social Media in 2023
Social media changes so quickly. Find out which platforms and strategies work for selling books in 2022.
Writing Craft
Writing Craft
Do novelists need a college writing degree?
Young novelists (and their parents) will learn how to evaluate the usefulness of a college writing degree and examine viable alternatives.
How to Work with an AI Writing Assistant
Learn how this AI tool can help you overcome writer’s block by generating ideas and suggestions to spur your imagination and get you unstuck.
How to Get the Most Out of Scrivener
Scrivener is a popular writing software for authors. Learn about some of its best features in our interview with David Lee Martin.
Why do good books fail to sell while poorly written books fly off the shelves?
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
Everything Authors Need to Know About K-Lytics
Find out how k-lytics can help you discover what readers are currently buying so you can increase your chances of success.
How to Find Your Readers
Follow these five steps to find out what your readers like and want in a book. Their preferences might surprise you and lead you to success.
How to Prevent Writing Burnout
Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.
How to Pick a Strong Book Title
Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.
Book Design
Book Design
How to Pick a Strong Book Title
Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.
Where Negative Book Reviews Come From And How to Make Them Go Away
Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.
How to Use Metadata to Sell More Books
Joshua Tallent teaches authors how to create quality metadata to increase book sales.
How to Get More Book Reviews with Jim Kukral
The more reviews you have, the more books you sell. And the more books you sell, the more reviews you get.
How to Relaunch a Book With Chris Fox
How to use the relaunch strategy to revive sales on your old novels.
How to Write Bestselling Back Cover Copy
Your book’s front cover may get someone’s attention, but the back cover copy gets their money. That copy can make or break your marketing efforts. Learn how to write amazing copy.
Book Cover Mistakes That Sabotage Sales
Any one of these 11 book cover mistakes could ruin all your other book marketing efforts. Learn how to avoid them.
10 Things Every Book Cover Needs
Your book cover is your biggest marketing asset. It can make or break your book. In this episode, we discuss the necessary elements for a successful cover.
Business Advice
Business Advice
What Every Author Needs to Know About Cyber Security
Every author needs cyber security. Discover which of your vectors are most vulnerable to attack and how you can protect them.
What Every Author Needs to Know About Copyright Law with James Scott Bell
Find out who should register the copyright for a book, why it may be important, and when is the best time to do it.
Yes, YOU Can Make a Living as a Writer, Here’s How
There are four different ways authors can earn a living through writing. Find out which one you can leverage to make an income.
How to Sell Your Book In Person (and make way more money per copy)
Author make the most profit when they sell books in person. Take these five steps to sell more books and increase your revenue.
Episode 250: The Story of Thomas Umstattd Jr.
Learn how the Novel Marketing evolved and how growth has been sustained for 250 episodes.
Publishing Myths That Will Waste Your Time and Money
Don’t fall for these nine publishing myths that spread like a virus. Keep your publishing career healthy and learn what to do instead of falling for viral myths.
Painful Book Launch Lessons You Don’t Want to Learn the Hard Way
Don’t make these four painful book launch mistakes.
How to Use Marketing Data To Sell More Books
You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?
Productivity
Productivity
How to Write Faster and Better with Chris Fox
Chris Fox shares a method authors can use to increase writing output and improve craft. Implement these habits to write faster and better.
How to Spend LESS Time Marketing Your Book
Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.
A New Social Network for Authors
Learn how to avoid social media distractions, connect with qualified authors, and write better books with our new social network for authors.
How to Prevent Writing Burnout
Follow these four crucial principles to avoid author burnout and maintain a healthy writing career.
Focus, Pruning and Why Novel Marketing is About to Change
Cutting activities from your life and business might be the most important move you’ll ever make to increase your growth.
Your Best Year Yet With Susan May Warren
Plan your year by planning your days. Susan May Warren share her strategies with authors struggling to get it all done.
Snowflake Method With Randy Ingermanson
Snowflake Method With Randy Ingermanson
How to Take Charge of Your Author Career
Find out what you need to know before you pursue a publishing path and how to be a productive writer once you begin.
Independent Publishing
Indie Publishing
How Jack Ellem Went from Unpublished to Bestselling Indie Author
Find out how Jack Ellem became a bestselling indie author in two foreign countries while living in Australia and learn how his strategies can work for you.
7 Kinds of Indie Authors
Find out which kind of indie author you are and which sales strategies and promotional tools will work best for you.
How to Publish Your Book Independently
A step-by-step guide to help you publish your book independently.
10 Decisions Every Indie Author Needs to Make
Expert advice for the 10 critical decisions of indie publishing.
Where to Find Mentorship for Your Publishing Career
Do you ever feel alone in the writing journey? Or perhaps you are not sure what to do next. You don’t need to! In this episode Thomas talks about10 different places to find mentorship and the pros and cons of each.
Print On Demand vs Offset Printing for Indie Books
Find out which printing method makes the best business sense for your book’s genre and your author career.
Book Marketing 101: How to Price Your Ebook
Book Marketing 101: How to Price Your Ebook
How to Create a Design Brief for Your Book Cover
Help your cover designer create the best possible book cover by providing a design brief document. Learn what to include and avoid.
Traditional Publishing
Trad Pub
Where to Find Mentorship for Your Publishing Career
Do you ever feel alone in the writing journey? Or perhaps you are not sure what to do next. You don’t need to! In this episode Thomas talks about10 different places to find mentorship and the pros and cons of each.
How One Author Used Her Shelved Manuscript to Get a 3 Book Deal
How One Author Used Her Shelved Manuscript to Get a 3 Book Deal
How to Get A Publishing Board To Buy Your Book
If you want to be traditionally published, you need to know these 6 decision-makers and which part of your proposal matters to each.
How David Rawlings Broke Into the US Market Despite Living Overseas (Case Study)
Australian novelist David Rawlings secured an American agent and publisher from 7,500 miles away. In this article, he shares his best tips for new authors.
115 – Why Traditional Authors should NEVER pay for marketing
Publishers pressure novelists to build a platform. Many authors see spending money on book marketing as part of the job. Here’s why that’s a mistake.
101 – Why Mastermind Groups Give Bestselling Authors an Edge and How to Start One
The right author mastermind group will accelerate your education, craft, and career. Find out how to start and run an effective mastermind group.
092 – The Guaranteed Way to Become A Bestselling Novelist
There are no shortcuts to becoming a bestselling author, but there is a road map. Discover the route to publication that will keep you on track.
083 – How to Get an Agent With Rachelle Gardner
Last episode we talked about getting an agent from Thomas’ and my perspective,...
Conference Tips
Conference Tips
How to Craft a Compelling Elevator Pitch for Your Book
Learn how to talk about your book in a concise, compelling way that will interest publishing professionals and make readers want to buy.
How to Sell More Books using Bookmarks and Business Cards
Learn how to make the best use of two important printed marketing tools.
083 – How to Get an Agent With Rachelle Gardner
Last episode we talked about getting an agent from Thomas’ and my perspective, in this episode, we’re going to talk about how to get an agent from the agent’s perspective. So we’d like to introduce you to one of our favorite people and an outstanding literary agent,...
082 – How to Get an Agent
Why do you want an agent? Capital Credibility Contacts and Contracts Do you need one? When you do When you don’t What a good agent can do for you How agenting has changed over the past 10 years Career counsel Contacts Projects you’d never hear about without them What...
007 – The Secret to Getting People to Love You
You think if everyone loves you, it will give your career a massive boost in...
006 – Author Business Cards
Are business cards still around? Yes, and you need one. We explain why it’s...
005 – You Are Watched by Editors and Agents – How to Make Them Like What They See
Yes, Big Brother exists in the publishing world. More than you know. Editors...
Crowdfunding
Crowdfunding
128 – Taking Novel Marketing to the Next Level
Show Outline Introduction: Episode 1 was on Oct 7, 2013 A lot has happened over the last four and a half years. Jim has won half a dozen book awards Thomas spent time as the marketing director for a publishing company. We went a couple of years only posting every...
119 Working with Beta Readers, Crowdfunding, and More with Curt Iles
In this episode, we’re not going to be talking theory, but real-world examples of an author using the principles we talk about on Novel Marketing.
049 – How to Use Crowdfunding to Fund Your Next Book Advance
In this episode we are going to talk about how independent authors can use crowdfunding to promote and pay for their next book. What is crowdfunding? Mary DeMuth’s Story Marci Seither’s Story The Adventures of Pearley Monroe." Benefits of Crowdfunding: Get money now,...
The Ultimate Crowdfunding Course for Authors Is Here
We've spent quite a bit of time at Author Media talking about crowdfunding-- what it is, how awesome it is, and how to make it happen. A few months ago, we turned that talk into action, and put our own "Crowdfunding Is Awesome" theory to the test in just about the...
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Audiobook Publishing
Audiobooks
7 Reasons Why Your Book Should Also Be An Audiobook
Most books don’t end up as audiobooks and I think this is a huge marketing mistake for the following reasons.
068 – Where to Spend Your Marketing Money
Episode 068 – Where to Spend Your Marketing Money (3790) We often discuss what not to spend your money on, and we feature free marketing techniques. In this article, we'll answer a question from Erica Borgerson, author of The Lazy Girl Guide to Healthy...
Reading Trends for 2013
Here are over a dozen book predictions for 2013 covering Audiobooks, eBooks and Reading Trends.
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