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Novel Marketing is a podcast that helps writers build a platform, sell more books, and change the world with writing worth talking about.
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Recent Episodes & Posts:
Announcing the 2026 Novel Marketing Conference
Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.
Audible Reduces Author Royalties, Trad Sales Plummet While Indie Sales Soar
Audible's New Royalty Model Thomas Umstattd Jr. welcomes viewers to Author Update, joined by Jonathan Shuerger. Their lead story concerns significant changes to Audible's royalty structure. According to information from Robin Sullivan (wife of author Michael J....
Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes
Explore the cultural vibe shift reshaping reader preferences and learn what sells now and where fiction is headed next.
How to Sell 1,000 Books a Month
Learn how to improve your book sales with proven strategies for selling 1,000 books a month through layered marketing, podcasts, and more.
How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
TikTok, Iran, and AI: What Authors Need to Know Now
Welcome to the Summer Solstice edition of Author Update, where co-hosts Thomas Umstattd, Jr. and Jonathan Shuerger unpack the headlines that matter to authors—from global conflicts to algorithm updates. In this jam-packed episode, they dig into the TikTok ban, the war...
Amazon, AI, and Author Strategy Shifts: What You Need to Know Now
Welcome to this week’s Author Update, where we break down what’s happening in the world of publishing, AI, and tech—so you can write better, market smarter, and keep ahead of the curve. In this episode, we covered sweeping changes at Amazon, unexpected shifts in how...