Novel Marketing Podcast
Innovative Ways to Sell More BooksLatest Episode
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Friends of the Show
The following guests are featured in two or more episodes of Novel Marketing.
James L. Rubart
Hall of Fame Novelist
Joanna Penn
Bestselling Indie Author
Dr. Saundra Dalton-Smith
Award Winning Author
Chris Fox
Bestselling Indie Author
Mary DeMuth
Literary Agent
Lacy Williams
Bestselling Author
Alex Newton
Founder of K-Lytics
Bryan Cohen
Bestselling Indie Author
James Scott Bell
Legend
Angela Hunt
Christy Award Winning Author
Scott La Pierre
Pastor, Author, Speaker
Alexander Macris
Game Designer, Author
Seth Ring
Bestselling LitRPG Author
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Podcast Host
Thomas Umstattd Jr.
Host
Thomas has been in the publishing industry for over a decade an author, literary agent, marketing director, podcast host, and CEO of Author Media. He has traveled the world speaking at writing conventions, sharing his special approach on how to build a powerful online platform. Thousands of writers have attended his popular workshops and breakout sessions
Recent Episodes
Announcing the 2026 Novel Marketing Conference
Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.
Audible Reduces Author Royalties, Trad Sales Plummet While Indie Sales Soar
Audible's New Royalty Model Thomas Umstattd Jr. welcomes viewers to Author Update, joined by Jonathan Shuerger. Their lead story concerns significant changes to Audible's royalty structure. According to information from Robin Sullivan (wife of author Michael J....
Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes
Explore the cultural vibe shift reshaping reader preferences and learn what sells now and where fiction is headed next.
How to Sell 1,000 Books a Month
Learn how to improve your book sales with proven strategies for selling 1,000 books a month through layered marketing, podcasts, and more.
How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
TikTok, Iran, and AI: What Authors Need to Know Now
Welcome to the Summer Solstice edition of Author Update, where co-hosts Thomas Umstattd, Jr. and Jonathan Shuerger unpack the headlines that matter to authors—from global conflicts to algorithm updates. In this jam-packed episode, they dig into the TikTok ban, the war...