Promote Your Book
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Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
AI Optimization for Authors
Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.
Your Author Toolbox: Time-Saving Tools for Busy Authors
Discover this suite of innovative writing tools for authors designed to streamline your writing, marketing, email list, and sales efforts.
Genius Link: A Guide for Authors
Explore the benefits of universal book links for authors. Drive sales by linking to your book across multiple platforms worldwide.
How to PROFITABLY Advertise a Solo Book on Amazon
Learn how to profitably advertise a solo book on Amazon with expert tips on optimizing Amazon ads, targeting, and avoiding common pitfalls.
Trim to Win: Why Saying ‘No’ is Crucial for Publishing Success: A Pruning Story
I have crepe myrtle trees in my front yard that have grown out of control. A...
Good Brands Vs. Big Brands
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
The Amazing Power of Reader Surveys
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
How to Get Good Website Stats
Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.
Marketing 101
Marketing 101
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Strategy
Strategy
The 10 Commandments of Book Marketing
If you want to succeed in publishing, heed these book marketing commandments.
How to Get a Reader’s Attention by Shocking Broca
Learn how natural brain function can help you get your reader’s attention so you can introduce them to your book.
How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year
Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.
How to Create Press Releases
Eight strategies to help you create a compelling news release.
The Enclave Files
Get a behind-the-scenes look at what a traditional publisher’s marketing director does. Find out which strategies work and which don’t.
Marketing 101: How Readers Make Buying Decisions at Physical Bookstores
The better you understand your reader’s customer journey, the more books you can sell.
Literary Universe Marketing
Learn how connecting your books in a shared literary universe can help boost sales.
Why Demographics are Mostly Useless And Why You Should Use Psychographics Instead
In this episode we talk about why demographics are mostly useless and why you should use psychographics instead.
Advertising
Advertising
How to Use Facebook To Promote Your Book
Tips for authors on how to use Facebook for marketing your book and which tactics no longer work at all.
Why Facebook is Overrated for Book Marketing
Why Facebook is Overrated for Book Marketing
Amazon Book Ads – Everything You Need to Know with Brian Berni
Amazon Book Ads – Everything You Need to Know – Date
Book Marketing 101: Author Advertising
Learn four advertising fundamentals that apply when buying ads on Facebook, Amazon, Goodreads, and anywhere you buy advertising.
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Email Marketing
Email Marketing
How to Build an Email List Before Your First Book Comes Out Using Short Stories
Are you putting the cart before the horse? Learn how to build your email list before your book comes out by writing short stories.
Email Marketing for Humans with Bryan Cohen
Email Marketing is the #1 tool for driving book sales. In this episode we talk with Bryan Cohan about how to craft the kinds of emails that readers want to see.
How to Grow Your Email List from 0 to 10,000
If you offer readers something they want for free, they’ll be happy to sign up for your email list. Learn 9 ways to invite them to sign up.
067 – How to Keep Your Inbox @ Zero And Have More Time to Write
A lot of authors are addicted to checking email. Poor email habits hold many authors back from success because it wastes time and zaps mental energy. If you can learn to do email better you will have more time to market your book and more mental energy to write....
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Marketing Psychology
Psychology
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Public Relations
Public Relations
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