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Your Friends Lied About Your Book Cover
Discover how to find a good book cover that attracts the right readers and drives clicks that lead to sales across all platforms.
The Anti AI Jihad Has Begun: Major Publisher Yanks Novel Over Proven AI Use
Hachette just pulled a bestselling horror novel over AI writing accusations — and it’s sending shockwaves through the publishing world. In this episode of Author Update, we break down the “Shy Girl” controversy and what it means for every indie and traditional author, the explosive 4 million books flooding Amazon in 2025 (a 39% surge in self-publishing), Scholastic’s declining revenue and what it signals about the future of traditional publishing, the Bible reading boom led by millennial men, how to protect yourself from copyright troll shakedowns, and a deep dive into the K-Lytics Mystery/Thriller/Suspense report revealing techno thrillers are up 49% while assassination thrillers are crashing. Whether you’re self-publishing on Amazon, navigating AI tools like Sudowrite and ChatGPT, pricing your ebook for maximum profit, or trying to spot the next hot genre trend, this is the publishing news, book marketing strategy, and cultural zeitgeist analysis authors need to stay ahead in 2026.
Zeitgeist: Davy Crockett King of the First Turning
I’ve been pondering a lot about the return of King Arthur in the new zeitgeist. I am starting to wonder if Arthur will return, and specifically, if he will return to America. America has had two kings and neither of them were Arthur. Our kings were Davy Crockett, King...
The Mary Poppins Zeitgeist: From Grimbright to Nobledark
https://www.youtube.com/watch?v=6W0VEjeVm7w This conversation unpacks how stories reflect cultural “turnings” in the zeitgeist, using Mary Poppins, Winnie the Pooh, Marines in wartime, and superhero tales as case studies. The Thomas Umstattd Jr. and Jonathan Shuerger...
Your Author Toolbox: Part 2
Discover the best tools for writers to streamline your author business, or turn podcasts into optimized blog content with the powerful Novel Marketing Patron Toolbox suite.
The Indie Whale Reader: How to Reach Readers Who Devour 100 Books a Year
Traditional publishing posts a December surge in the latest AAP StatShot, even as the broader market stays flat. We unpack new 2026 reader data, major AI-driven layoffs at Block, Spotify’s audiobook charts, Julia Quinn’s Kickstarter success, podcast growth, and key AI updates from Google and Cloudflare.
How to Become a Professional Writer With Joanna Penn
Learn the mindset and approach to create a sustainable professional author business that appeals to readers and builds your career.
Indies Win! Harlequin to Close Historical Romance Line
Supreme Court tariffs ruling, Harlequin exits historical romance, BookFunnel adds digital signings, and major AI shifts from ElevenLabs, Perplexity Pro, and Google’s new Web MCP reshaping audiobook production and SEO.
Platform
Platform
A Nonfiction Author’s Guide to Substack
Learn how nonfiction authors are using Substack to reach audiences and convert them into paying subscribers seamlessly.
Thomas’s Office Tour & 4th Wall Breach
Get the much anticipated tour of Thomas’s office, complete with a run-down of the books on his shelves that best absorb sound.
When to Ignore Your Editor
Discover 7 issues authors must beware of when getting editorial suggestions from humans or AI and when to ignore or accept the feedback.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.
2025 Laptop Buying Guide for Authors
Find the ideal laptop for authors and avoid overspending on unnecessary features that do not enhance your writing experience.
How to Grow Your Email List Fast With Giveaways
Need more subscribers? Explore the Kingsumo book giveaway technique that helped one author gain thousands of new emails.
Author Website Review: Christian Historical Romance
Explore strengths and weaknesses in website design and functionality for several bestselling historical Christian romance authors.
Read This Before Your Next Podcast Guest Interview
Learn how to sound like a pro during your podcast interview. Get tips on achieving good podcast sound without breaking the bank.
Publishing
Publishing
How to Format a Book With Vellum
Learn how Vellum can save you money, time, and headache when formatting your next book or reader magnet.
Author Taxes – A 2026 Guide to Avoiding Jail & Overpaying
Taxes for authors don’t have to trigger panic. Discover rules for bookkeeping and taxes and what common mistakes to avoid.
Productivity Secrets from Bestselling Author Jerry B. Jenkins
Productivity tips for writers that will help you finish your book and find a sustainable writing pace for your career.
The Five-Year Plan to Become a Professional Author
Discover a five year plan for writing a novel and how it helps aspiring authors build their craft, finish the book, and become a professional author.
The Author’s Guide to AI with Joanna Penn
Discover how authors use AI to gain more time for creative writing and how you can get useful output instead of bland AI slop.
When to Ignore Your Editor
Discover 7 issues authors must beware of when getting editorial suggestions from humans or AI and when to ignore or accept the feedback.
Announcing the 2026 Novel Marketing Conference
Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.
Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For
Understand the signs and implications of a publisher going bankrupt and what authors can do if their traditional publisher closes.
Promotion
Promotion
Indies Win! Harlequin to Close Historical Romance Line
Supreme Court tariffs ruling, Harlequin exits historical romance, BookFunnel adds digital signings, and major AI shifts from ElevenLabs, Perplexity Pro, and Google’s new Web MCP reshaping audiobook production and SEO.
Will OpenAI Claim Ownership of Your Royalties?
AI shocks publishing and tech: Claude 4.6 vs GPT-5.3 spark a $285B selloff, layoffs hit a 2009 high, Amazon cuts 30,000 jobs, Spotify expands into ebooks and print with Bookshop.org, indie ebooks arrive, a massive Substack breach, new KDP download options, and OpenAI’s controversial IP revenue-sharing idea.
Should You Create a Premium Hardcover Edition of Your Book?
Learn whether a premium book edition is the right choice for your book and how it can set you apart from all the AI-written content.
Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile
Explore the Amazon Book Recommendation Algorithm and learn how it impacts your book sales and visibility in the market.
How to Build an Email List Before You Publish Your Novel
Discover the many ways to grow your email list before you publish your book.
How to Boost Sales With Permafree Books
Discover how giving a book away might actually boost sales. Learn to use a permafree book to drive sales, grow your list, or book events.
How to Get More Book Reviews With Joe Walters
Find out why more book reviews matter, how ratings differ from reviews, and how to get more of both to increase visibility and sales.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.















