Promote Your Book
Sub Categories:
Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
15 Rules for Book Advertising with David Gaughran
Learn 15 book advertising tips to help you save money and increase your profits while attracting more readers.
Stop Guessing: How to Know If Your Book Marketing Is Working
Discover how to make your book marketing profitable by tracking your online and in-person marketing and advertising in a single dashboard.
Apple’s Cheapest Laptop Ever: Should Authors Buy the MacBook Neo?
Discover which laptops give authors the best value for the money in 2026.
Your Friends Lied About Your Book Cover
Discover how to find a good book cover that attracts the right readers and drives clicks that lead to sales across all platforms.
When to Ignore Your Editor
Discover 7 issues authors must beware of when getting editorial suggestions from humans or AI and when to ignore or accept the feedback.
How to Get Started with Author School Visits and Make Your Book Playground Famous
Selling books for kids is a challenge. Discover how you can connect with young readers, positively impact schools, and sell more books.
Adapting a Podcast to YouTube
Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.
AI Optimization for Authors
Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.
Marketing 101
Marketing 101
Book Marketing 101: How to Price Your Ebook
Book Marketing 101: How to Price Your Ebook
Marketing 101: Ten Advertising Terms You Need to Know
Your advertising will be more efficient and effective when you understand these ten advertising terms for authors.
Marketing 101: Twelve Marketing Terms Every Author Must Understand
Get familiar with 12 key marketing terms for authors to navigate promotions and analytics, and make smarter marketing decisions.
Marketing 101: How to Create a Value Proposition for Your Book
Discover 7 questions that will help you develop a value proposition for your book that will make all your marketing easier.
061 – Marketing 101: The Five Ps of Novel Marketing
Learn how to apply the time-tested “P”s of marketing to your book promotion efforts.
001 – Marketing 101: What is Marketing?
Want to know what marketing really is? If you’re a marketing wiz, no need to...
Strategy
Strategy
Marketing 101: Place
Selling your book in the right place is important for maximizing sales. Consider these three case studies and learn 12 online places and 24 offline places where you can sell your book.
Book Launch Secrets
Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.
How to Extend Your Book’s Life With Effective Marketing
Find out how to market your book in the four stages of its lifecycle and how to extend book sales on older books.
How to Successfully Market a Children’s Book
Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.
10 Reasons to Delay Your Book Launch
Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book’s chances of success.
How to Launch Your Book on a Budget
Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.
How to Launch Your Book in 2022
Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.
How to Build an Author Brand with David Loy
Learn how to create an author brand that communicates your message and your reputation in this interview with digital marketing expert David Loy.
Advertising
Advertising
How to Sell More Books With Amazon Ads
Learn six steps to quickly create your first ad to help you sell more books with Amazon ads, and discover how it can benefit your brand.
How to Supercharge Ebook Sales
If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.
Affiliate Marketing for Authors
Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.
Facebook Advertising for Authors
Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.
How to Advertise Your Book on Podcasts
Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.
How to Rank in Amazon Search Results with Dave Chesson
Learn Amazon SEO tips and tricks with guest Dave Chesson.
How to Use Marketing Data To Sell More Books
You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?
Where to Spend Your Marketing Dollars
Where to Spend Your Marketing Dollars
Email Marketing
Email Marketing
How BookFunnel Can Help you Grow Your Email List
BookFunnel offers amazing and useful tools for authors looking to give their readers the fastest, easiest and most enjoyable e-reading experience.
How to Use QR Codes to Boost Book Sales & Grow Your Email List
Learn six ways authors can use book QR codes to connect with readers and promote their books online and offline.
How to Supercharge Ebook Sales
If your ebook sales are lagging, these 7 strategies will teach you how to market your ebook effectively with tactics specific to ebooks.
Affiliate Marketing for Authors
Find out how authors who take advantage of affiliate marketing opportunities can earn income even before their books are published.
How to Pick the Right Email Marketing Service for You
Find out which email service provider is right for you and your platform.
8 Tools to Help Authors Get More Email Subscribers
Grow your author email list with these 8 powerful tools.
How Dr. Saundra Dalton-Smith Grew Her Email List by 23k Using a Reader Quiz
Learn how Dr. Saundra Dalton-Smith used an online quiz to add 23,000 new email addresses to her list in one year without spending money on advertising.
How to Create a Landing Page
Eight tips and tools for creating effective landing pages that will build your email list and your connection to your readers.
Marketing Psychology
Psychology
Why do good books fail to sell while poorly written books fly off the shelves?
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
How to Use Price Pulsing to Supercharge Your Backlist Sales
Discover three ways to revive your backlist and increase sales with price pulsing.
How to Get Strangers to Want to Buy Your Book Using Reciprocity (Marketing Psychology)
Learn how three principles of reciprocity will help you show kindness to your readers and sell more books.
How to Price Your Book Using Marketing Psychology
How you price your book will impact your sales. Every price-point has a profitable strategy. Find out which one is right for your book.
Why Demographics are Mostly Useless And Why You Should Use Psychographics Instead
In this episode we talk about why demographics are mostly useless and why you should use psychographics instead.
Public Relations
Public Relations
How to Nail a Hostile Media Interview
Don’t shy away from a potentially hostile interview. Instead, follow these tips to give the journalist what you want them to publish.
How to Conduct Your Own Media Tour (without hiring a PR Firm) With Dr. Saundra Dalton-Smith
Dr. Saundra Dalton-Smith shares pro tips for getting booked on podcasts, radio, and TV by scheduling your own author media tour.
How to Create an Author Press Kit with Susan Neal
If you want to secure media interviews about your book, learn why you need an author press kit, what you should include, and where to place it on your website.
How to Grow Your Podcast Audience – with David Hooper
Learn how to increase your podcast’s impact by connecting with other podcasters, authors, and audiences who are interested in your book.
How to Run a Podcast Tour (With Guest Mary DeMuth)
Uncover the power of a podcast tour in reaching new audiences. Learn from veteran author Mary DeMuth about effective podcast strategies.
How You Can Create Massive PR for Yourself, Even If You’re A Complete Novice
Unlock the secrets of author PR and publicity. Learn effective strategies that even novices can implement without breaking the bank.
How to Sound Great As a Podcast Guest
Are you scheduled to come on a podcast as a guest? If you want to be invited...
How to Create an Online Author Press Kit
Find out why authors need a press kit and what to include in yours.