Promote Your Book
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Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
How to Grow Your Email List Fast With Giveaways
Need more subscribers? Explore the Kingsumo book giveaway technique that helped one author gain thousands of new emails.
How to Craft a Cancel Proof Marketing Strategy
Discover how author cancel culture has changed and learn about its impact on book sales and public perception.
Book Promotion in 2025: How AI Gives Authors More Time to Write
Learn how authors can use AI to generate book marketing ideas, audience descriptions, and images so they can reclaim their time for writing.
How to Sell Books From a Table
Maximize your book sales at in-person events with these expert tips. Learn to effectively sell books and avoid common mistakes.
How to Look and Sound Professional on Zoom, Webinars, and Podcasts
Give yourself an edge over most authors by following these tips to look and sound professional on webinars, Zoom calls, and podcasts.
Whisper and the World Whispers Back
When readers can’t hear about your book, they can’t read it, even if it’s really good. Learn three reasons your book promotion may fall flat.
Trolls, Haters, and Critics Oh My – How to Handle Negative Feedback as an Author
The cold reality of being a writer is that some people will hate you and your writing. What do you do about those people?
How to Grow your Platform Without Social Media – with Sandy Cooper
Can you leave social media and still grow a platform from which to launch your books? Sandy Cooper has the answer in this interview.
Marketing 101
Marketing 101
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Strategy
Strategy
How to Connect with Teen Readers: A Coaching Session With a Pre-Published YA Novelist
Learn how authors writing YA books can connect with teen readers.
How to Get More 5-Star Reviews With Beta Readers, Editors, and Launch Teams
Connect with three groups of people who will help you write a book that makes readers want to write raving reviews.
The 2021 Book Launch Blueprint is Here!
Develop a comprehensive strategy to maximize your book sales in the first 30 days after release with the Book Launch Blueprint Course.
10 Classic Branding Blunders Authors Make (and how to avoid them)
Authors with weak brands get ignored by publishers and readers alike. Learn how to avoid the 10 most common author branding mistakes.
Book Marketing Milestones
Book Marketing Milestones
How to Protect Yourself from Counterfeiting and Other Amazon Attacks
Learn how to protect yourself from counterfeiting and other attacks on Amazon.
Plagiarism, Copyright and Is Piracy Really a Problem for Authors?
Plagiarism, Copyright and Is Piracy Really a Problem for Authors? Find out what you can do if your book is pirated.
What to Do When Your Book is Not Selling
If your book isn’t selling well, Thomas and Jim will help you discover the problem and then show you how to fix it.
Advertising
Advertising
136 – How to Use K-lytics To Sell More Kindle eBooks
The more you understand how readers find, and how and why they buy books on Amazon, the more books you’re going to sell. And to help us dive deep into the subject is today’s guest, Alex Newton, the CEO and Founder of K-Lytics.com
How to Make Word of Mouth Work for You
Learn who you can connect with to make word of mouth marketing work well for you and your book.
How Free Pulsing Can Help You Sell More Books with Jamie Foley
Free pulsing is a special way to make your book free for one day that can dramatically boost book sales. But only if you do it correctly.
105 – How to Sell More Books With Amazon Ads
In this episode, we a talk with best-selling author Lacy William about how she uses Amazon Advertisements to sell more books.
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Email Marketing
Email Marketing
7 Tips for Effective Email Newsletters
Follow these tips to ensure readers open, read, and love your author newsletters.
062 – 7 Ways to Avoid the Email Spam Filter
In this episode, we discuss email marketing, focusing on how to avoid spam filters when sending emails. We often emphasize that email is gold, but if it gets caught in a spam filter and doesn’t reach your reader’s inbox, it’s ineffective. We’ve frequently discussed...
What to Include in an Author Newsletter
What do readers want to read in your email newsletter? Find out what you should and shouldn’t be sending.
Know Your Audience – The Secret To Author John Locke’s Success
Know your audience. It sounds so simple. We’ll show you how best-selling author John Locke used this principle and became a success.
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Marketing Psychology
Psychology
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Public Relations
Public Relations
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