Promote Your Book
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Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
Author Update: Is This the END of Google (for Authors)???
Major Shifts in Search and SEO for Authors Google's Market Share Slips Below 90% For the first time since 2015, Google's search market share has fallen below 90%, marking a potentially historic shift in how people find information online. This decline signals what...
How to Write for American Readers – An Author’s Guide to America’s Regional Cultures
To write for American readers, you must understand which American readers you’re targeting. Learn how American culture differs by region so you can write what resonates.
Seven Plugins Every Author Website Needs in 2024
There are 60,000 WordPress plugins available to you, but most authors only need a handful. Learn which plugins every author website needs in 2024.
How Larry Correia Became a Mega-Bestseller by Writing for Overlooked Readers
Find out how to be an authentic author, sell more books, and expand your writing career by finding and writing for a specific group of readers.
How to Sell Books Directly to Readers with Joanna Penn
With the explosion of AI and a slew of paperbacks and ebooks for sale online, how can you make your book stand out and earn more per sale? Joanna Penn tells us how.
Marketing 101
Marketing 101
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Strategy
Strategy
How to Get Endorsements for Your Book
The right endorsement for your book can make a huge impact on sales. Follow these five steps to get effective endorsements.
Everything Authors Need to Know About K-Lytics
Find out how k-lytics can help you discover what readers are currently buying so you can increase your chances of success.
How to Write Book Reviews Readers Will Want to Read
Five tips to help you write useful book reviews that will build credibility and connection with your readers.
How to Spend LESS Time Marketing Your Book
Learn how to get stellar book sales while spending LESS time on marketing. If book promotion stresses you out, these steps are for you.
How to Price Your Book Using Marketing Psychology
How you price your book will impact your sales. Every price-point has a profitable strategy. Find out which one is right for your book.
Where Negative Book Reviews Come From And How to Make Them Go Away
Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.
Painful Book Launch Lessons You Don’t Want to Learn the Hard Way
Don’t make these four painful book launch mistakes.
How to Launch a Book in 2020
Launch your book with the help of professional coaching and a customized plan.
Advertising
Advertising
How to Create Powerful Ads for Authors Who Hate Math! with Chris Fox
Before you advertise your book online, find out which parts of your ad are most important and which ad platform will work best for your book.
Marketing 101: Ten Advertising Terms You Need to Know
Your advertising will be more efficient and effective when you understand these ten advertising terms for authors.
How to Use Bookbub to Sell More Books with David Gaughran
Learn how BookBub can help you as a reader and how BookBub ads can help any author sell more books.
How To Split Test Your Book Title Ideas With Facebook Ads
Learn how to use reliable scientific data to help you choose the best title, cover, or blurb for your book.
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Email Marketing
Email Marketing
How to Maintain Your Platform In-Between Books
Learn 10 steps to maintain your platform effectively between books and keep your readers engaged and informed.
How to Get 10,000 Readers and then Keep Them Happy
Learn the keys to keeping your email subscribers happy and entertained in this interview with bestselling author Susan May Warren.
How to Create a Reader (Lead) Magnet
A reader magnet is a prize your readers get in exchange for giving you their email. They can dramatically improve how fast your email list grows.
How to Increase Your Email Delivery
Email is the most powerful tool for selling books. But it only works if your emails arrive in reader’s inboxes successfully.
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Marketing Psychology
Psychology
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Public Relations
Public Relations
016 – How to Prepare for a Podcast Interview
Learn how to prepare for a podcast interview with essential tips for engaging effectively and entertaining your audience.
Does Your Website Pass the Radio Test?
When you say your website on the radio can listeners find it? Can they spell it? The radio test is not just important for the radio. Anytime someone talks about your website you want to make sure the listener goes to the right site. Here are 7 tests to see if your website passes the radio test.
7 Ways to Send More Traffic to Your Website During a Radio Interview
Imagine you are doing a radio interview and you hear the closing music start to play. The host asks you to give your website one more time. What do you say?
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