Blog
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Platform
Publishing
Promotion
Zeitgeist: Clinical Pluralism: The Writing Technique That Trains Women to Excuse Evil
Jonathan: I'm going to provide some context for what happened this week, which is the genesis of this zeitgeist idea. Lindsay Clancy was in the news, and there was a lot of arguing about it on social media. Allie Beth Stuckey jumped on the story, and it created a...
Zeitgeist: Why Gen Z Is Abandoning Hip-Hop Radio for Country Music
Discover what the shift in music preferences signals and how to apply it to your writing and marketing.
SEO for Author Websites: The Only Guide You Need in 2026
Discover effective author website SEO, AIO, GEO strategies to secure your name on Google and showcase your books effectively.
Zeitgeist: How Science Skepticism Is Reshaping Popular Fiction
Declining institutional trust in science is fueling a cultural shift toward supernatural fiction—magic, witches, and vampires across every genre.
Zeitgeist: How to Navigate Leftist Violence as an Influencer
How to navigate leftist violence and protect your family as an influencer.
The Comprehensive Guide to BookFunnel
Unlock the potential of BookFunnel for authors. Learn how to grow your newsletter subscribers and engage readers effectively.
Zeitgeist: Saving People Through Stories
Discover how you can incorporate disasters into your story to save lives.
Why Your Cover, Blurb, and Hook Are All Just Guesses
Discover how split testing can help you write a book readers will love and help you sell that book to the right readers.
Platform
Platform
SEO for Author Websites: The Only Guide You Need in 2026
Discover effective author website SEO, AIO, GEO strategies to secure your name on Google and showcase your books effectively.
The Comprehensive Guide to BookFunnel
Unlock the potential of BookFunnel for authors. Learn how to grow your newsletter subscribers and engage readers effectively.
Why I’m Giving Away a $249 Course This Month
Novel Marketing patron gift for June: get free lifetime access to my course when you become a patron this month.
Announcing the 2027 Novel Marketing Conference
What makes the Novel Marketing Conference different from other conferences? Get details on topics, dates, and availability for the 2027 Novel Marketing Conference.
My Worst Takes & Mistakes Over 500 Episodes
Discover advice for authors that has stood the test of time (and always will) and what advice you can cast off like a crumpled first draft.
How I Fight Off Copyright Trolls Targeting My Blogs
https://www.youtube.com/watch?v=LrM68ayZhSk This article walks through several...
Reader Magnets Are Dead? Why Most Reader Magnets Fail
Discover strategies to create a good reader magnet that will engage readers and boost your newsletter subscriptions.
How to Get a Professional Email Address
Your email address might be the first thing an agent or editor sees. Learn how to make a good first impression with your email address.
Publishing
Publishing
The 5 Tiers of Audiobooks: Which One Should You Publish?
Finding out how to make an audiobook can be easier than you think. Learn affordable ways to bring your book to life.
Estate Planning for Authors: How to Protect Your Books (and Your Family) After You Die
Learn how author estate planning can ensure your writings are preserved and managed by the right people after you are gone.
Why Amazon is Terminating Innocent Authors
Find out what to do if your Amazon account is suspended. Learn the steps to recover your account and get back to publishing.
How to Level Up Your Writing With Chris Fox
If you feel like an imposter author, discover tips on the editing process, word order rules, and why Grammarly may be quietly ruining your prose.
The Four Loves That Drive Fiction
Discover the four types of love in fiction that make readers fall in love with your book. Learn how storge, philia, eros, and agape drive stories from cozy mysteries to epic fantasy.
The Cultural Zeitgeist Shift That’s Making Indie Authors Rich
Discover the cultural shift in zeitgeist that reflects the changing preferences of American readers.
Your Author Toolbox: Part 2
Discover the best tools for writers to streamline your author business, or turn podcasts into optimized blog content with the powerful Novel Marketing Patron Toolbox suite.
How to Become a Professional Writer With Joanna Penn
Learn the mindset and approach to create a sustainable professional author business that appeals to readers and builds your career.
Promotion
Promotion
Why Your Cover, Blurb, and Hook Are All Just Guesses
Discover how split testing can help you write a book readers will love and help you sell that book to the right readers.
The Atlantic Just Declared the Age of Reading Is Over
Post-literate America, the Google Gemini lawsuit, AI audiobooks winning, and indie authors out-earning traditional. Plus: is the debate hurting your creativity?
Author’s PR Playbook: How to Get Media Coverage Without a Publicist
Discover why being a podcast guest is more effective than hiring a publicist. Learn how to generate publicity and sales on a budget.
How to Revive a Dead Book With Promo Stacking
Learn how promo stacking can rescue a dead book and reach new readers. Amazon ad specialist Bryan Canter shares the exact services, order, and budget to make it work.
15 Rules for Book Advertising with David Gaughran
Learn 15 book advertising tips to help you save money and increase your profits while attracting more readers.
Stop Guessing: How to Know If Your Book Marketing Is Working
Discover how to make your book marketing profitable by tracking your online and in-person marketing and advertising in a single dashboard.
Apple’s Cheapest Laptop Ever: Should Authors Buy the MacBook Neo?
Discover which laptops give authors the best value for the money in 2026.
Your Friends Lied About Your Book Cover
Discover how to find a good book cover that attracts the right readers and drives clicks that lead to sales across all platforms.