Promote Your Book Publicity & PodcastsPatron tool
Press Release Drafter: Announce your news. Skip the blank page.
Your news is real and you are proud of it. Then you open a blank page, wonder how a press release even starts, and worry that you sound like you are bragging. You can start from your own news instead, and send something that looks like it belongs in a newsroom's inbox.
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You edit every word, you send it yourself, and you decide who receives it. Nobody can promise coverage, but you can send your news with your head up.
Your work stays private. Author Media does not store, track, or view what you post. The AI services use business APIs with privacy set to the maximum.
What changes
Announce your book, award, or event with confidence
Good news can feel strangely heavy to announce. Here is what gets lighter.
The blank page loses
You stop staring at a cursor and wondering how a press release even starts. You begin with your own news and have something real to react to, and reacting is far easier than inventing.
You sound like a professional, not a braggart
You can stop worrying that you sound pushy or like a beginner. You send your news in a shape editors recognize, so it lands as an announcement and not a plea.
Your good news travels further than a post
An award, a launch, or a milestone deserves more than a post that scrolls away by tomorrow. You have something to hand your local paper, a genre blogger, a podcast host, or the bookstore down the street.
The next announcement costs you less
The first one is the hardest to start. When the next book, award, or event comes along, you are not starting over.
You know it is good. Say why it is news.
Your book comes out in six weeks. You want local coverage, a few podcast bookings, and maybe a trade mention. So you write an email that opens with how excited you are to announce your debut novel. It felt right while you typed it, and a little flat when you read it back.
Announce it when the moment arrives
Good news comes on its own schedule. Find the moment that sounds like yours.
Six weeks before launch
Announce a launch to local papers, trade outlets, and genre bloggers, and spend launch week with your readers instead of with a formatting guide.
The day the award email arrives
You want the whole town and your readers to know, and a social post feels too small. Turn the award or the starred review into an announcement you can send.
The week your series wraps
You are finishing something big, whether it is a series, a new edition, or an audiobook. Mark it with an announcement instead of a quiet update.
A month before your signing or launch party
Hand a bookstore or library an announcement they can use for your event, so the people hosting you can help spread the word.
When your hometown paper might care
Bring the local angle, such as where you grew up, where the story is set, or where you will be signing, and give a local reporter a reason to care.
When a host or blogger says send me something
Send a podcast host or blogger something real to read instead of a vague request to come on.
The afternoon you finally start a press page
Post your news on your website and send reporters a link instead of an attachment. Your press page starts with one announcement you are proud of.
Write a press release for your book, award, or event
You bring
You tell it what you are announcing (a new book, an award, a major career milestone, or an event), the angle that makes it interesting, the details, some background on you, and how reporters can reach you. Only the type of announcement is required, though a clear angle gives you a stronger release.
Your work stays private. Author Media does not store, track, or view what you post. The AI services use business APIs with privacy set to the maximum.
You get
A complete press release in the format newsrooms expect, with quotes attributed to you and a media contact block, ready for you to edit and send.
It drafts the release. It does not send it, find reporters, or check your facts, and no release can promise coverage. The quotes are written for you and carry your name, so reword them until they sound like you, and check every date, name, and detail before anything goes out. Reply in the chat to ask for changes.
Press release questions authors ask
What is Press Release Drafter?
You have good news and no idea how to announce it, and Press Release Drafter is made for that moment. You can announce a book, an award, a milestone, or an event with a press release, using an AI tool from Thomas Umstattd Jr.
How do I write a press release for my book?
It is less intimidating than it sounds. A press release is a short, factual announcement that puts the news first, in a shape editors already recognize. With Press Release Drafter, you start from a first draft and edit your own news instead of learning the format first.
Do press releases still work for authors?
It is fair to wonder whether anyone still reads them. A release is a way into local papers, trade outlets, genre blogs, and podcasts, and national outlets rarely cover a cold release. No release can promise coverage, but a clear, professional one makes it easy for an editor to say yes.
How do I get my local newspaper to cover my book?
Your hometown paper may be the friendliest place to start. Editors there often look for local people with news, so lead with your local angle, whether you grew up there, set the story there, or are signing there. Nobody can promise they will run it, and a polite follow-up costs you nothing.
What if my announcement is small?
A small announcement can still feel big to the right readers. A regional paper cares that you live there, and a niche blog cares that you write their niche. Put that angle first.
What can I announce with a press release?
You may have more news than you realize. You can announce a new book, an award, a major career milestone, or an event such as a signing, a launch party, or a library visit. A series ending, a new edition, or an audiobook release is news worth announcing too.
Who is Press Release Drafter for?
If you have news and feel unsure how to share it, it is for you. Whether you publish independently or traditionally, in fiction or nonfiction, you can use it for a book coming out, a book already out, or another milestone. It is not for an author who has nothing to announce yet.
What if I do not know my angle?
Almost every author is too close to their own story to see what is newsworthy. Think about what is unusual, local, timely, or personal about your news and start there. You do not need a perfect angle to begin, and You can find one with Media Hook Brainstormer.
Do I have to use the quotes as written?
Quoting yourself can feel strange, and you are in charge of every word. Reword the quotes until they sound like you, because a reporter may print them as written. Read each one as if it will appear in tomorrow's paper.
Can I ask for changes to the draft?
A first draft is a starting point, and you can keep shaping it. Ask for a different angle or focus, such as a version aimed at your local paper, and read each new draft as carefully as the first.
Does it send the press release or find reporters for me?
You stay in charge of who sees your news. You choose where it goes and you send it yourself. You can find people with an audience for your genre with Influencer Finder.
Is a press release the same as a media kit?
It is easy to mix them up, and you do not need both on day one. A press release announces one piece of news, while a media kit gathers your bio, photos, and past coverage in one place. You can post your announcement on your website's press page alongside the rest.
I am traditionally published. Is this for me?
You may worry about stepping on your publisher's toes, and one quick conversation clears that up. It is a good fit for local and personal news your publisher may not announce. Tell your publicist before you send anything, so no one sends two versions of your story.
What contact details should I put in a press release?
It is wise to pause before printing your home address. Reporters need a way to reach you, so use an email address and phone number you are happy to make public, and leave out anything you would not want in tomorrow's paper.
Is my work private?
Yes. Author Media does not store, track, or view anything you post to this tool. The tools reach each AI through its business API with privacy set to the maximum, so the AI companies do not train on your words.
How much does it cost?
Press Release Drafter is included with any Novel Marketing Patreon membership of $10 per month or more. That membership also unlocks more than 80 other author tools in the Patron Toolbox. AI tool use draws from your membership's credit balance, and the amount used varies with the request.
Give the media something they can run.
Keep it within reach for the next piece of good news, whether it is a launch, an award, or an event. Your membership also includes more than 80 other author tools.
AI tool use draws from your membership's credit balance. The amount used varies with the request.
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Pair it with publicity tools
When you cannot see your angle
Media Hook BrainstormerFind the angle before you write the release, so your announcement opens with what makes your book news.
When your news is ready to travel
Influencer FinderIdentify people with an audience who cover your genre, so your announcement reaches readers who care.
When you need an event to announce
Event FinderFind in-person events near you where your readers gather, then announce your appearance.
When you need words about your book
Book to BlurbWrite the description you will want to reuse when you announce your book.
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