by Thomas Umstattd Jr. | Jun 26, 2018 | Advertising, Marketing 101, Promotion
In this episode, we talk about four advertising fundamentals that apply when buying ads on Facebook, Amazon, GoodReads, and more!
by Thomas Umstattd Jr. | Feb 27, 2018 | Advertising, Promotion
In this episode, we talk about how you can make Word of Mouth work for you. Spoiler Alert: some people are more important to spreading your idea than others. Find out who those people are and how to reach them.
by Thomas Umstattd Jr. | Jan 16, 2018 | Promotion, Social Media
The better you know your readers, the better you can connect with them through your writing and marketing. These 5 tools help you understand your readers.
by Thomas Umstattd Jr. | Dec 20, 2017 | News, Promotion, Social Media
GoodReads giveaways, one of the most cost-effective book promotion tactics, are changing. Here’s everything you need to know about giving away books on GoodReads.
by Thomas Umstattd Jr. | Nov 11, 2014 | Email Marketing, Independent Publishing, Promotion, Publishing, Traditional Publishing
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreFor a long time Thomas has worked with and ragged on Marketing directors at publishing companies around the country. Well...
by Thomas Umstattd Jr. | Apr 21, 2014 | Author Websites, Platform, Promotion, Social Media
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIn this episode we answer questions from listeners like you. If you would like to ask a question for a future Q&A...
by Thomas Umstattd Jr. | Jan 6, 2014 | Promotion, Social Media
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreSpecial guest, Randy Ingermanson dishes on how you can use Goodreads to boost your sales significantly, create more...
by Thomas Umstattd Jr. | Dec 23, 2013 | Promotion, Social Media
Podcast: Play in new window | Download | EmbedSubscribe: Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | MoreIn this podcast episode we talk with Randy Ingermanson about how to use GoodReads to promote your book and connect with...
by Thomas Umstattd Jr. | Nov 11, 2013 | Promotion, Publishing, Social Media, Writing Tips
Goodreads is one of the most effective places for authors to market their books. Learn easy ways to use GoodReads to sell more books and get more readers.
by Thomas Umstattd Jr. | Aug 22, 2013 | Author Websites, Platform, Promotion, Social Media
Did you know that MyBookTable now comes with GoodReads integration? You can now show a books GoodRead’s reviews right on your book page. Show off the reviews you already have on GoodReads while leveraging your website traffic to get even more book reviews. Win Win!
by Caitlin Muir | Jan 26, 2012 | Promotion, Social Media
Goodreads is for readers. Join us on our challenge to read more good books this year.