Public Service Announcement: Respect
- Spam is in the eye of the beholder.
- Creepy / Charming (thin line in between)
Tip 1 Provide consistent value.
- New Book Announcements
- News (Progress Updates)
- Ask for Feedback
- Reader Stories
- Reader Art
- Reviews for other books
- Discounts (Run your own BookBub)
- Blog Curation
Tip 2 Use MailChimp
Tip 3 Use a mobile friendly email design.
Tip 4 Be Consistent (Don’t Boost Your Frequency Without a Good Reason)
Tip 5 Experiment
- Split Test Your Subjects
- Emotional Headline Analyzer
Tip 6 Measure Your Results
- Poll Your Readers.
- Ask them what they want. www.SurveyMonkey.com.
Tip 7 Keep it short.
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