Blog
Categories:
Platform
Publishing
Promotion
How to Prepare for Your First Webinar
Grow your email list, get to know your audience, and boost your income potential by learning how to host an author webinar.
The 2023 Book Launch Blueprint
Registration for our annual course is now open. Find out what you’ll learn, what’s been updated, and if it’s the right course for you.
Why Many People Are Afraid to Buy Books (Marketing Psychology)
Find out how a powerful marketing tool of loss aversion can be an ally for authors and not an enemy of sales.
How to Successfully Market a Children’s Book
Learn the innovative and old-fashioned ways successful authors market a children’s book to kids, parents, teachers, and librarians.
7 Things Santa Can Teach Authors About Book Marketing
Seven book marketing lessons from Santa for Authors
What Every Author Needs to Know About Cyber Security
Every author needs cyber security. Discover which of your vectors are most vulnerable to attack and how you can protect them.
Tools To Make Publishing Easier
We are in the process of replacing the dirt and rocks in our backyard with...
How to Run a Kickstarter Campaign for Your Second Book with Jonathan Shuerger
Learn how to raise money from future readers, pay for your book before you publish it, and reward your supporters for contributing.
Platform
Platform
How to Find Your Readers
Follow these five steps to find out what your readers like and want in a book. Their preferences might surprise you and lead you to success.
Niche Marketing: A Coaching Session
Writing to a small niche has its advantages. In this coaching session, an author asks how to market to a very small segment of readers.
A New Social Network for Authors
Learn how to avoid social media distractions, connect with qualified authors, and write better books with our new social network for authors.
How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year
Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.
New Podcast: Creative Funding Show
We are launching a new podcast! The Creative Funding Show is a...
How to Build an Email List Before Your First Book Comes Out Using Short Stories
Are you putting the cart before the horse? Learn how to build your email list before your book comes out by writing short stories.
How to Blog Your Book
You can blog your book ahead of time. You just need to do it the right way. Learn how to blog your book and what traps and pitfalls to avoid. Blogging can help you create a best seller. Here is everything you need to turn your blog posts into an amazing book.
123 – What the New Facebook Changes Mean for Authors
The 2018 changes to Facebook are changing what works and what doesn’t work for authors and books. Listen to this episode to learn how to make Facebook work for your writing.
Publishing
Publishing
How to Record Your Own Audiobook Using Hindenburg Narrator
According to The NPD Group, ebook sales for traditionally published books went down in the first half of 2021. Meanwhile, the most recent data for audiobooks states that sales are up by 12%. Do I need an audio version of my book? The data is clear. You need to have...
7 Business Mistakes That Ruin Author Careers
Having an author business plan can save you time and money. Learn the most common business mistakes authors make and how you can avoid them.
How to Get the Most Out of Scrivener
Scrivener is a popular writing software for authors. Learn about some of its best features in our interview with David Lee Martin.
Why do good books fail to sell while poorly written books fly off the shelves?
Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.
Literary Universe Marketing
Learn how connecting your books in a shared literary universe can help boost sales.
Print On Demand vs Offset Printing for Indie Books
Find out which printing method makes the best business sense for your book’s genre and your author career.
How to Use Marketing Data To Sell More Books
You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?
Public Speaking for the Introverted Writer with Joanna Penn
Joanna Penn gives introverted writers tips and courage for overcoming fear of public speaking.
Promotion
Promotion
How to Use Goodreads to Promote Your Book
Goodreads is one of the most effective social networks for authors. Learn how to use Goodreads to connect with readers and sell more books.
Facebook Advertising for Authors
Facebook can be useful for authors if you use it in the right way. Find out how you can use Facebook to help you sell more books.
Is Your Author “About Me” Page Boring Your Readers To Death?
Most author About Me pages are as fascinating as Mr. Rogers’ sweater choices. Here’s how to craft a killer About page.
Author Media: The Behind-the-Scenes Story
Peek behind the scenes to find out how Author Media came to serve authors like you and how we’ll serve you in the coming years.
How to Price Your Book Using Marketing Psychology
How you price your book will impact your sales. Every price-point has a profitable strategy. Find out which one is right for your book.
Where Negative Book Reviews Come From And How to Make Them Go Away
Not all bad reviews are bad for sales. Learn how to get fewer bad reviews and how to respond to the ones you have.
Painful Book Launch Lessons You Don’t Want to Learn the Hard Way
Don’t make these four painful book launch mistakes.
How to Launch a Book in 2020
Launch your book with the help of professional coaching and a customized plan.