Book Marketing 101: Product
If your book isn’t a good product, marketing gets harder. Find out whose opinion counts and learn to create a good book readers want to buy and read.
If your book isn’t a good product, marketing gets harder. Find out whose opinion counts and learn to create a good book readers want to buy and read.
Learn how running your own independent publishing company compares with publishing with a small house and how you can start your own company.
Authors dream of having a book club pick their book to read and discuss. Find out how to make your book book-club-friendly.
Learn how a free tool can help improve your book description, increase your sales, and improve the effectiveness of your Amazon sales page.
Find out how the actors and screenwriters strikes will affect authors and provide some unprecedented opportunities.
Find out the advantages and limitations of Substack for authors with various platform-building strategies.
If your publishing journey is sapping your bank account, learn how working as an author assistant will help you earn and learn simultaneously.
Avoid author burn out by establishing a sustainable publishing pace for the next 20 years. Learn how and when to plan your publishing tasks.
Find out how to market your book in the four stages of its lifecycle and how to extend book sales on older books.
Find out if it’s better to create an author brand that is good or big. Discover the difference between the two and which should come first.
Learn how to optimize that tiny window to grab your reader within the first 50 pages and convince them to finish your book.
Find out why and how creating a reader survey can improve and transform your writing and relationship with readers.
Two important tools will help you see your website’s stats clearly. Find out which tools you need and what they tell you.
Learn how turning your podcast content into a blog post can benefit you, your readers, and your website, and discover tools to help you get it done.
Learn how to clarify your writing goals, avoid damaging shortcuts, and write a book in retirement. You’re never too old to start writing.